Remember the scene in ‘Minority Report’ where Tom Cruise gets his retinas scanned at every turn (‘John Anderton! You could use a Guinness right about now,’ the advertising hoarding shouts)? He’s even asked how that last pair of shorts worked out as he walks into a branch of Gap. Remember how it was creepy but seriously cool?
Well, we may not be there yet, but Apple, which revamped its 325 stores this week, is taking steps towards this slightly spooky future. There’s also a new Apple Store app, for iPhone and iPod Touch; naturally, it’s an accomplished tool when you’re at home or on the move and takes on new powers when you enter a store.
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